The bestseller for management and marketing The book on the concept shows how you can increase your profits in the long term by systematically leading your employees and buyers up the loyalty ladder. However, this loyalty on both sides does not come for freeyou have to earn it.
marketing foxes = Total Loyalty Marketing
marketing fuechse = Total Loyalty Marketing: Wir unterstützen Sie dabei neue Kunden zu gewinnen und bestehende Kunden zu loyalisieren (Kundenbindung)